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Discuss the use of laboratory experiment in accordance to assumption of cognitive approach.

Mind Uploading – this short metaphor would probably the best describe the method used and assumptions of the cognitive approach.  Cognitive approach assumes that our behaviour is mainly based on how our cognitions operate. Cognitive psychology uses variety of different methods to investigate its assumptions, such as case studies (the famous case of KF). Although the preferred method in this discipline is laboratory experiment as it provides most scientific evidence supporting the assumptions. In other terms is a computer science discipline, that’s why metaphor used at the beginning is completely adequate. Let me explain why.

On the contrary to other psychological approaches such as behaviourism (that is based on observable behaviour), cognitive psychology focus on internal mental states.

‘’all processes by which the sensory input is transformed, reduced, elaborated, stored, recovered, and used. It is concerned with these processes even when they operate in the absence of relevant stimulation, as in images and hallucinations… Given such a sweeping definition, it is apparent that cognition is involved in everything a human being might possibly do; that every psychological phenomenon is a cognitive phenomenon.” By Neisser (1967)

One of the cognitive approach applications that laboratory design has been used for, its on memory research .

“Memory is the process of maintaining information over time.” (Matlin, 2005)

As memory is an internal state it cannot be measured by any other method than laboratory experiment. This is simply because we cannot observe memory but we can test for example :the recall of it in accordance to the theory of how we process information.

But what it is laboratory experiment? It is a procedure carried out in laboratory setting where all the variables are controlled. Therefore it is highly scientific as it can be replicated and extraneous variables are less likely to provide other explanation of the behaviour investigated as they are controlled as well.

Atkinson and Shiffrin, (1968) are well known in psychology for proposing the simplified model of memory (multi store model). They assumed that our memory poses couple of stores. How we process the information depends how the information flow through those systems. Firstly information enter sensory memory (information are stored for couple of seconds) them the information are passed to the short term memory (stored for 18 sec and we encode 7 information) them the information are transferred to the long term memory through attention and rehearsal. Long term memory has unlimited capacity for both storage and remembering information.

Murdoch (1962) investigated that theory using laboratory experiment. He presented participants with list of the words and asked them later to recall how many they could remember. He found that the words presented at the begging were better recalled (primacy effect) because they were transferred to long term memory. He also found that words at the end were better recalled (recency effect) because they were in short term memory.

There are lots of advantages to this method (already mentioned before). Such as scientific validity, good internal validity etc.

On the other hand this method has been criticised a lot for being low ecologically valid. This is because the artificial setting is created in order to investigate its theories. This could be off putting but we have to bear in mind that this method its not the only method that cognitive psychology uses. For example field experiment (eyewitness theories by Loftus and Palmer 1974) . Therefore it can be argued that cognitive psychology as a discipline is high in ecological validity.

Conclusively despite the disadvantages of the laboratory experiments as a method, cognitive psychologists still uses this method as main when investigating assumptions of the cognitive psychology. It is the best method to investigate the internal states because they can be objectively measured by using laboratory experiments.

Comments on: "Discuss the use of laboratory experiment in accordance to assumption of cognitive approach." (2)

  1. I enjoyed reading this blog because of how it discusses laboratory experiments in relation to cognitive psychology. Case studies are important in cognitive psychology, for example H.M has provided researchers with lots of valueable information and supports the idea of separate stores for both short term & long term memory. As H.M has his long term memory prior to his surgery intact, while his short term memory is not. However, the problem with using a case study is the fact that often only 1 individual is studied and brain damage across individuals differs slightly, therefore the results will never be exactly the same.
    I agree that laboratory experiments are hugely important as they can establish cause-and-effect because as you mentioned variables can be controlled, allowing the researcher to manipulate the IV and measure the effect on the DV. Also, lab experiments are reliable because due to the high control it is expected that if conducted again (at a different time, or with a different researcher) similar findings can be found. However, as you mentioned there is the issue of ecological validity. I would argue that Loftus & Palmer (1974) lacks ecological validity as participants were shown a series of films showing a car accident and asked to estimate how fast the cars were going when they “crashed”, “hit”, “collided”, “smashed” or “contacted”. Does getting the speed estimation wrong actually have any consequences for the participant? In a real-life situation it is likely to, therefore those involved may try to estimate correctly but of course there are huge ethical issues with purposely exposing someone to that kind of situation!

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